Liz Miller, VP of CMO Council – Speaks Up on Irrelevant Communications

Liz Miller talks about how targeting messages to consumers can help build incremental revenue through improved cross-sell and up-sell opportunities.

Tags: B2B Marketing, Benchmarking, Brand Awareness, Branding, CMO Council, Collaboration, Customer Behavior, Customer Engagement, Liz Miller, Loyalty, precision marketing, Relevant Messaging, Targeting, Videos

Category: Video Vignettes